Category: Social Media

  • Meta wants us to stop being picky with our targeting – should we?

    Meta wants us to stop being picky with our targeting – should we?

    If you’ve been using Meta Ads at all this past year, you’ve probably noticed how more and more of the older options and features have disappeared. We’re talking countless interests and other minutiae that we used to stress over when creating audiences to populate all our lovely Ad Sets. Replacing these prior manual options, of…

  • Can I run online advertising campaigns with less than $1,000 a month?

    Can I run online advertising campaigns with less than $1,000 a month?

    If you’re a small business owner struggling to make ends meet, you might believe that Digital Marketing is not an option for you. Especially if you already quoted some services with digital marketing agencies, and noticed how expensive they can be. However, here’s the good news… If you have a low budget, but understand the…

  • Tired of getting spammed by phishing messages on Facebook?

    Tired of getting spammed by phishing messages on Facebook?

    If your business has a Facebook page (which most do and really should), there’s a good chance you’ve received more than a few messages like the following: Messages like the one above can come in a variety of flavours and can appear almost anywhere – as comments on posts or ads, direct messages sent to…